Tones of
Women
Embracing All Tones Of Women
We are passionate about empowering women to lead and succeed in the beauty industry. With the world increasingly recognizing the value of placing women in leadership roles, our mission is to support makeup artists and beauty professionals in transforming their careers into multimillion-dollar businesses.
Our Journey began in 2021 with a groundbreaking trade mission to Lagos, Nigeria in collaboration with the department for international Trade. Led by our founder, Eryca Freemantle, a Global Beauty Strategist with 40 years of industry experience, we launched the first-ever global makeup awards in Africa, hosted in Nigeria.
E.A.T.O.W brings together professionals from UK, USA and Africa to create meaningful connections, elevate careers, and open doors to new business opportunities. Our platform is designed for women who aspire to enhance their careers, build successful brands and fulfill their purpose in the dynamic beauty industry. We also welcome changemakers of all genders who share our vision for a more inclusive World.
Event
Background
Revolutionize Beauty, Wellness & Tech
Join us for a groundbreaking one-day masterclass that merges beauty, wellness, and technology. This exclusive event will address critical mental health challenges in the beauty industry and introduce innovative ways to boost your reach and income using AI and digital tools.
Designed for both seasoned professionals and emerging talents, this summit will offer insights into leveraging AI to streamline business operations, create and market digital products, and enhance overall well-being. Don’t miss this chance to transform your career and stay ahead in the evolving beauty landscape.
Global
Benefits
E.A.T.O.W Global Benefits
Engage with change-makers who share aspirations for a more inclusive world. Join initiatives that support women’s growth and success in the beauty industry.
Receive mentorship from seasoned professionals with decades of experience. Connect with individuals who share your passion for the beauty industry and professional growth.
Learn from the experiences and perspectives of others, fostering creativity and collaboration. Gain recognition for your contributions and be celebrated for your unique talents and perspectives.